Privacy policy
RetailXipi, operated by CHIYANG HESHUN TRADE LIMITED, is responsible for personal information processed through retailxipi.com as described in this policy. This policy explains how we collect, use, and disclose information when you browse our home décor collections, including wall art, cushions, pillow covers, throws, and blankets, place an order, or contact us.
Our store is powered by Shopify. Visiting our website does not itself constitute consent to processing that requires consent.
Information We Collect
We collect information you provide when placing an order, creating an account where available, requesting assistance, or otherwise communicating with us. This may include your name, email address, telephone number, billing and shipping addresses, account preferences, products purchased, order history, and support messages.
Shopify and payment providers process payment information to complete transactions. We receive transaction information needed to confirm payments, manage orders, prevent fraud, and handle refunds. The information processed depends on the payment method you select.
Cookies, pixels, and similar technologies may collect your IP address, device and browser information, identifiers, referring pages, and activity on our website. Depending on the services enabled and your privacy choices, this may include product views, shopping cart activity, checkout activity, and purchase details.
We may also receive relevant information from providers supporting payments, delivery, security, advertising, and store operations, such as payment confirmations, delivery updates, and fraud prevention information.
Please provide only information reasonably necessary for your order or request. We do not ask you to include sensitive personal information in product reviews or routine customer service messages.
How We Use Information
We use personal information to process purchases, arrange delivery, communicate about orders, manage returns and refunds, provide customer support, maintain accounts where available, improve our website, prevent fraud, and meet legal obligations.
Where applicable, we rely on contract performance to fulfill purchases, legal obligations to maintain required records, legitimate interests to protect and improve our services, and consent for activities requiring it. The relevant basis depends on the purpose of processing and applicable law.
Where permitted, we may use information to send promotional communications, understand customer interests, measure advertising performance, attribute purchases to advertisements, and improve advertising relevance. These activities are subject to applicable consent and opt-out requirements.
You may unsubscribe from promotional emails using the unsubscribe link included in those messages or by contacting us. Essential communications concerning orders, payments, deliveries, refunds, or service requests may continue.
Sharing and Shopify
We share relevant information with Shopify and service providers supporting payment processing, fulfillment, shipping, hosting, security, and customer service. These providers receive information appropriate to their functions and applicable contractual or legal requirements.
Analytics and advertising providers may also receive information where their services are enabled, subject to applicable privacy requirements and your choices.
We may disclose information where reasonably necessary to comply with legal obligations, respond to lawful requests, protect rights and safety, investigate fraud, or resolve disputes. Information may also be disclosed in connection with a business transfer, subject to applicable requirements and appropriate safeguards.
Depending on the Shopify services used and your privacy choices, Shopify may process information about interactions with our store and other merchants to provide or improve its services, including personalized advertising. Certain disclosures may constitute a sale or sharing of personal information, or processing for targeted advertising, under applicable law.
Shopify may act as an independent controller for certain processing activities. You can learn more through Shopify’s Consumer Privacy Policy and Privacy Portal.
AppLovin Advertising and Measurement
We may use AppLovin advertising and measurement services. When enabled, AppLovin pixels or other integrations collect information from our store, and we share relevant information with AppLovin for advertising delivery, conversion attribution, performance measurement, duplicate-event prevention, and campaign optimization.
Depending on the integration and your privacy choices, information may include IP addresses, device and browser details, cookie or other identifiers, advertising referral identifiers, page and product interactions, cart and checkout activity, and purchase information such as product identifiers, quantities, order identifiers, order value, and currency.
Where supported and enabled, matching information may include email addresses, telephone numbers, or hashed versions of these identifiers, subject to applicable requirements. Hashing does not necessarily make information anonymous.
AppLovin may combine information with information from other sources for measurement and personalized advertising. These disclosures may constitute a sale, sharing, or targeted advertising under applicable law.
Where consent is required, these advertising technologies must remain inactive until consent is obtained. Applicable withdrawals and opt-out choices must also be respected.
For more information about AppLovin’s collection and use of your information visit: https://legal.applovin.com/privacy/.
Cookies and Privacy Choices
Essential cookies support functions such as shopping carts, checkout, and security. Non-essential technologies may support personalization, analytics, and marketing, including AppLovin advertising measurement when enabled.
Where consent is required, you can accept or decline non-essential technologies or choose individual categories through the consent controls presented to you. Technologies requiring consent will not be activated before that consent is obtained. You can revisit your choices through the Cookie preferences control where displayed.
Where available for your location, our data-sharing opt-out page allows you to request an opt-out of applicable sales, sharing, or targeted advertising. You may also contact [email protected] for assistance or to exercise an applicable opt-out right.
We honor recognized opt-out preference signals, including Global Privacy Control, where legally required.
Browser settings can restrict or delete cookies, although blocking essential cookies may affect store functionality. Choices may need to be repeated when you use a different browser or device or clear stored preferences. Opting out of personalized advertising does not necessarily remove all advertisements.
Security, Retention, and International Transfers
We use reasonable technical and organizational safeguards designed to protect personal information. No method of transmission or storage guarantees complete security.
We retain personal information for as long as reasonably necessary for the purposes described in this policy, unless a longer period is required or permitted by applicable law. Relevant considerations include order and account administration, legal recordkeeping requirements, fraud prevention, dispute resolution, and the nature of the information.
Where applicable, we retain records of consent and privacy requests to demonstrate compliance and respect your choices. Information that is no longer needed is deleted, anonymized, or otherwise handled in accordance with applicable requirements.
Our business, service providers, and advertising partners may process information outside your country of residence. Those locations may have different data protection rules. Where required, international transfers are protected through recognized safeguards, such as adequacy decisions or approved contractual clauses.
Your Rights
Depending on applicable law, you may request access to, correction of, deletion of, or a portable copy of your personal information. You may also have rights to restrict processing, object to certain uses, or opt out of the sale or sharing of personal information or its use for targeted advertising.
Where processing relies on consent, you may withdraw it. Withdrawal does not affect processing that was lawful before withdrawal.
Contact [email protected] to submit a privacy request. We may need to verify your identity or an authorized representative’s authority using information proportionate to the request. We respond within applicable legal deadlines.
Some requests may be subject to lawful exceptions, such as retaining records required for legal obligations or dispute resolution. Where permitted or required, we will explain any limitations affecting our response.
We do not unlawfully discriminate against individuals who exercise privacy rights. Where applicable, you may appeal our response by contacting us or complain to a competent privacy authority.
Children
Our store is intended for a general adult audience and is not directed at children. We do not knowingly collect personal information from children below the age at which applicable law requires parental consent.
We do not knowingly share children’s personal information or sensitive personal information with AppLovin, or enable AppLovin advertising technologies for users known to be children.
If you believe a child has provided personal information to us, contact [email protected] so we can investigate and take appropriate action.
Policy Changes
We may revise this policy to reflect changes in our services, information practices, or applicable requirements. Any revised policy will be published on this page.
Where required, we will provide additional notice and obtain consent before implementing changes that require it. Publication of a revised policy does not itself replace any consent required by applicable law.
Contact
For privacy questions, requests, or concerns, please contact:
Store: RetailXipi
Website: https://retailxipi.com
Email: [email protected]
Company / Data Controller: CHIYANG HESHUN TRADE LIMITED
Address: ROOM D5, 5/F, KING YIP FACTORY BUILDING, NO. 59 KING YIP STREET, KWUN TONG, HONG KONG